Julie Rhodes

Julie Rhodes is a 20 plus-year veteran of the food and beverage industry, owning Not Your Hobby Marketing Solutions, a fractional consulting and educational services company, and a Co-Founder of Kick Fizz, a low-dose hemp-infused beverage brand. She specializes in beverage sales, digital marketing, distributor management, and business strategy, helping craft beverage brands work smarter, not harder. A sought-after speaker, business journalist, and instructor for multiple university programs, Julie was named the 2023 Brewers Association Mentor of the Year and serves on the BA Business Development Committee. She is also an active member of numerous trade associations and state-level guilds, as well as a lover of all things sci-fi and a former amateur league billiards player.