Beyond Beer Innovation

As consumer preferences continue to evolve, beverage producers are looking beyond traditional beer to explore new categories and opportunities. This session will examine emerging products, adjacent beverage segments, and the trends shaping future growth. Learn how producers are evaluating new markets, developing innovative offerings, and expanding their portfolios to reach new consumers.

Panelists include:

Justin Solomon, Marketing Director – Alcoholic Beverages, ADM

After years of developing consumer-loved innovations for CPG companies, Justin joined ADM five years ago to lead our business-to-business strategy, innovation, and trends for the alcoholic beverage segment. Justin leverages consumer insights, data, macro trends, and deep category knowledge to develop innovative concepts that anticipate what consumers will be looking for in the future to help drive market success. In this challenging time for the alcoholic beverage segment Justin continues to identify opportunities for category success beyond the traditional market segments – leveraging customer capabilities to find success in the marketplace.

Nic Bortolin, Brewmaster, Amoretti

Nic has enjoyed a 15-year career as a Head Brewer throughout Southern California, two decades of homebrewing experience, and is a graduate of the American Brewers Guild Brewing Science and Engineering program. His dedication to quality and innovation has earned him a total of 8 GABF and World Beer Cup awards, recognition as California Craft Brewery of the Year, and numerous local and international awards, showcasing his commitment to excellence in craft fermentation.

Nic's long-standing relationship with Amoretti as a customer for over a decade speaks volumes about his trust in the brand and its products. As the Brewmaster and Brand Ambassador for Amoretti, Nic enjoys guiding brewers on how to optimize the use of Amoretti’s extensive and industry-leading catalogue of premium brewing ingredients. He plays a crucial role in the research and development of new products and is a free resource for brewers looking to develop new award-winning recipes.

Jamie Bogner, Editorial Director, *Craft Beer & Brewing*

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