Marketing, Sales & Distribution
Bringing THC beverages to market takes more than a great product.
Featuring
Julie Rhodes
Cofounder, Kick Fizz & Strategic Business Consultant, Not Your Hobby Marketing Solutions
Pat Campbell
Business Development Manager, Hart Print
Jamie Bogner
Cofounder + Editorial Director, Craft Beer & Brewing Magazine®
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Bringing THC beverages to market takes more than a great product. In this session, we’ll explore how brands position themselves, navigate retail and distribution channels, and build effective go-to-market strategies. Learn how producers are approaching branding, pricing, sales, and partnerships to stand out and grow in an increasingly competitive and regulated space.
Panelists include: * Julie Rhodes, Cofounder, Kick Fizz & Strategic Business Consultant, Not Your Hobby Marketing * Pat Campbell, Business Development Manager, Hart Print * Jamie Bogner, Cofounder + Editorial Director, Craft Beer & Brewing Magazine®
And more coming soon
Deep Dive Series
THC Beverages
Through panel discussions held over three days, we’ll break down the essentials of building and scaling THC beverages, with a focus on three key areas: legal and regulatory considerations, formulation, and marketing, sales, and distribution.
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